Bot is a script file that stores the information of your chatbot dialogue flow. You do not require any programming language to make this script file, you can use Bot maker studio (click here)
Multiple bots are beneficial when you have multiple publishing channels. Each bot can be used to store the script for each channel. For example, Let's suppose you have one bot under your account and that bot is published on the Facebook channel. If you have to test another script, you can create another bot and save your script in that bot and test it under the Sandbox channel. Therefore, by having multiple bots, you have saved overwriting the existing bot.
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